ANDREW
R. BEAN, Ph.D.
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Business Experience |
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2000 - 2006 Unext.com Certified Faculty § Instructing students internationally in online MBA courses on Principles of Marketing, Implementing Marketing Strategy, International Marketing, Managing Innovation and the Global Environment of Business for Cardean University and Ellis College of NY Institute of Technology. 1991– BEAN&BEAN Consulting, Inc. CEO §
Applying international and multifunctional
management experience to co-moderate Leadership Development and § Led sales and marketing consulting projects with such clients as Reckitt Benckiser, Mattel, Topps, The Pillsbury Company, Kraft Foods, Ocean Spray Cranberries, Bestfoods, M&M/MARS, Electronic Arts n Developed successful new practice in both custom and “off-the-shelf” software applications for CPG sales management. n Transformed business into virtual corporation by creating strategic outsourcing alliances. |
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1986-1991 Information
Services International Management Sciences Director n
Built successful inhouse
consulting group covering multiple business functions for all Mars, Inc.
business units in n Co-ordinated development of cross-business trade and sales force strategies. n
Defined sales and marketing information
strategy for all Mars, Inc. companies in |
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1982–1986 M&M/MARS Sales Development Director n Created new functional area for development of trade strategy, category management and research-based merchandising programs. n Developed modeling process for setting objectives such as product distribution. n Co-ordinated development of trade promotion strategies and tactics. |
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1979–1982 M&M/MARS Management Scientist n Created new function, responsible for quantitative research on advertising media effectiveness and management of Advertising Agency execution of $100MM media budget. n Conducted ground-breaking price-elasticity research that led to sustained 40% increase in company sales in a “mature” market.. n Conducted series of operations research studies on sales force of over 500 associates, supporting major re-organization and new sales processes. |
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1972–1979 MARS
Ltd. Research Scientist n Responsible for development of new and existing confectionery products (1972-77) n
Responsible for budget allocation and
execution of $20MM advertising media budget, including quantitative research
on effectiveness. Member of 1971–1972 SHELL,
Technologist § Responsible for development of new and existing product quality measurement devices for major oil refinery 1964-1965 U.K.
Atomic Energy Establishment Science Student Assistant · Trained and acted as a research assistant in Solid State Physics department. |
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Education |
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1968–1971 University
of Ph.D. in Experimental Physics. 10 papers published based on dissertation research 1965-1968
Triple First Class Honors in Natural Sciences |
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Trained in MBTI (Myers-Briggs
Personality Type Indicator). |
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PERSONAL |
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Naturalized Married, living
in Actively involved in Toastmasters International, a public speaking organization, and have received the Distinguished Toastmaster award. |
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fax (941) 351-7719 • e-mail andrew@beanandbean.com . www.beanandbean.com 7218 |