ANDREW R. BEAN, Ph.D.

Business Experience

 

2000 - 2006                Unext.com

Certified Faculty

§         Instructing students internationally in online MBA courses on Principles of Marketing, Internet Marketing, Managing Innovation and the Global Environment of Business for Cardean University and Ellis College of NY Institute of Technology.

 

1991–               BEAN&BEAN Consulting, Inc.

CEO

§         Led consulting projects with such clients as Reckitt Benckiser, Mattel, Topps, The Pillsbury Company, Kraft Foods, Ocean Spray Cranberries, Bestfoods, M&M/MARS, Electronic Arts

n     Developed successful new practice in both custom and “off-the-shelf” software applications for CPG sales management.

n     Transformed business into virtual corporation by creating strategic outsourcing alliances.

 

 

1986-1991         Information Services International               Mt. Olive, NJ

Management Sciences Director

n     Built successful inhouse consulting group covering multiple business functions for all Mars, Inc. business units in North America.

n     Co-ordinated development of cross-business trade and sales force strategies.

n     Defined sales and marketing information strategy for all Mars, Inc. companies in North America.

 

 

1982–1986        M&M/MARS                                     Hackettstown, NJ

Sales Development Director

n     Created new functional area for development of trade strategy, category management and research-based merchandising programs.

n     Developed modeling process for setting objectives such as product distribution.

n     Co-ordinated development of trade promotion strategies and tactics.

 

 

 

1979–1982        M&M/MARS                                     Hackettstown, NJ

Management Scientist

n     Created new function, responsible for quantitative research on advertising media effectiveness and management of Advertising Agency execution of $100MM media budget.

n     Conducted ground-breaking price-elasticity research that led to sustained 40% increase in company sales in a “mature” market..

n     Conducted series of operations research studies on sales force of over 500 associates, supporting major re-organization and new sales processes.

 

 

 

 

1972–1979        MARS Ltd.                                           Slough, England

Research Scientist

n     Responsible for development of new and existing confectionery products (1972-77)

n     Responsible for budget allocation and execution of $20MM advertising media budget, including quantitative research on effectiveness. Member of UK Joint Industry Committee on Television Advertising Research (1977-1979)

 

1971–1972        SHELL, U.K., Ltd..                    Ellesmere Port, England

Technologist

§         Responsible for development of new and existing product quality measurement devices for major oil refinery

 

Education

 

1968–1971        University of Reading, England                                      

Ph.D. in Experimental Physics.

10 papers published based on dissertation research

1965-1968                    University of Cambridge, England

First Class Honors in Natural Sciences

 

 

PERSONAL

 

 

 

British citizen, permanent US resident (“green card” status).

Married, living in Sarasota area of Florida.

Actively involved in Toastmasters International, a public speaking organization.

 

 

 

 

 

fax (941) 351-7719 • e-mail andrew@beanandbean.com . www.beanandbean.com

7218 ST JOHN’S WAY, UNIVERSITY PARK, FL 34201